SENIOR COPYWRITER

CURRENTLY @ DROGA5 SP  





GABRIEL LIMA






DIGITAL NOMAD
SÃO PAULO  🇧🇷







Sneaker
Revival Store


After the festival, it deserves a second life.

Cif (Unilever)
Droga5 SP
2025

Every music festival kills a pair of sneakers.  But now, they can be brought back to life. Just stop by the first store dedicated to reviving sneakers — powered by the cleaning force of Cif.



01.
BOARD




02. LAUNCH FILM





03. CONTENT



04. THE STORE







05. POSTERS
The store that resurrects sneakers.
It resurrected my sneakers.
The store that resurrects sneakers.
Rest in Peace Cif
The store that resurrects sneakers
He died. But he'll be okay.
The store that resurrects sneakers
For Those Who Die for Sneakers
The store that resurrects sneakers
From the Grave to a New Kick
The store that resurrects sneakers
There is life after the festival


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