NOMAD 
 SÃO PAULO, BRAZIL
GABRIEL LIMA SENIOR COPYWRITER @ DROGA5 SÃO PAULO

Indescribable 
Pleasure It's so much pleasure that words are missing MULLENLOWE 
MAGNUM
2019To launch thw new Magnum Pralinê in Brazil, we didn’t say a single word. We let the pleasure-filled reactions of those who tried it for the first time speak for themselves.

Marcos Alberti, a portrait specialist, captured real people after their first bite. We used all photos to create the largest exhibition ever held in the São Paulo Metro.


01.

CASE STUDY








Over 13,000 photos.
No actors. No poses.
Just pleasure.




02.

PORTRAITS







03.

EXPO










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