Clean Play


As football got dirtier, clean tackles became a reward: literally.

Cif
Droga5
2025



01.CASE STUDY





02.
FILM






03. BOARD






04. PRODUCT PLACEMENT



If there's fair play,  there's a Cif coupon.
Clean Play deserves a replay.  And a discount.



05. HEADLINES

Know who the new Ambassador of Fair Play is? Take a shot.
Cleans over 100 surfaces. Fewer yellow cards.
Tough on dirt.  But always responsible.
Cleans so well it makes you angry.
Kicks out 100% of tough dirt. Effortlessly.



06.CUT SCENES



Selected Work
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